Millennials are more likely to take a vacation this summer
than they were last summer, and they are the most likely age demographic to
spend the most on vacations, according to results from a Travelport survey
released Thursday.
The 2018 Travelport U.S. Vacation Survey found that overall,
38% of respondents said they are more likely to take a vacation this summer
than last. Over half of millennials (56%) said they were more likely to travel
more this summer, whereas only 35% of Generation Xers and 22% of baby boomers
said they were more likely to vacation in 2018.
The survey defined millennials as those ages 18-34;
Generation X, 35-54; and baby boomers, ages 55 plus.
The survey also looked at the next 12 months, and again
millennials lead the pack in their likelihood to travel more versus the
previous 12 months. In total, 55% of millennial respondents plan to travel more
in the next 12 months, compared to 31% of Generation X respondents and 20% of boomer
respondents.
Millennials are also more likely to spend more on upcoming
vacations. Thirty-four percent plan to spend over $5,000 on upcoming vacations,
which Travelport said was the most of any of the age groups surveyed.
Baby boomers were the least likely to travel more over the
next 12 months than the year prior, according to Travelport. Over 78% said they
would travel the same amount or less in the coming 12 months.
"Travelport's survey is good news for the U.S. travel
industry, as Americans are cautiously optimistic about taking vacations this
summer and next year," said Erika Moore, Travelport's vice president and
general manager for the U.S.
The survey was conducted for Travelport by Toluna. It
surveyed 1,515 U.S. residents ages 18 and over online from May 4-7.